Description
Welcome to the world of interviews, journalists and spokespersons!
The session starts with a simple diagnostic exercise. A video reporter will surprise your team – can they explain your organisation’s goals? These interviews will form the beginning of a quest that will lead us, via “messaging”, “inverted pyramids” and “bridging”-techniques, to finding the Best Spokesperson of the Day! The practical approach ensures that, by the end of the workshop, participants will master the basic principles of media training.
